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Art Director. Maker of Things.
1065 Kelly Dr. San Jose, Ca 95129
10+ years of experience delivering top-notch creative solutions aimed at driving brand engagement across a variety of channels, platforms and sectors.
Superb conceptual agility and technological expertise as it relates to the crafting and execution of compelling multi-touch campaigns and collateral, be they for television, mobile, web, print, apparel or social media.
Excels at project, studio and personnel management, as well as the mentoring of teams in fast-paced, deadline-driven environments.
Currently, serving as Art Director for Capital One® Spark® Business in San Francisco, tasked with development and restructuring of the entire Spark Business brand and suite of products.
CAPITAL ONE Art Director 2016-PRESENT
Duties: As Art Director for Spark Business, I am presently responsible for the rebranding (and eventual relaunching) of Capital One’s small business banking and payment platforms, as well as running point on all advertising and marketing initiatives which support them. Responsibilities include, but are not limited to: strategic analysis, wireframing, prototyping, UX/UI explorations & modifications, identity work, refreshing of existing www, and conception and execution of any number of email, digital, print and social media campaigns.
Duties: Managed and mentored a small group of creatives and support staff. Responsible for production of direct mail, email, trigger, digital and social media marketing campaigns and branded materials. Managed all print production and vendor relations. Project lead: tasked with development of pitches, proposals, budgets, timelines, client relations and occasional copywriting. Prototyping, designing, coding, testing and UX/UI analysis of websites and html emails. External and Internal brand and identity development. Storyboarding, writing, directing, editing and animating of video spots and presentations.
Sectors served: Financial, B2B, POP/POS, Education, Entertainment, Retail, Enterprise, Pharmaceutical, Medical, Event, E-Commerce and Non-Profit.
THNK is the ‘Nom de Guerre’ under which I freelance (most actively from 2006-2009 while living abroad in France). There is no better education in the art of project management than that of running a business for yourself.
Duties: Anything and EVERYTHING associated with running a freelance business.
Sectors served: Print, web & apparel; event promotions, brand development & consultation.
Duties: Graphic Design & Production. Only Anglophone on a small team of French-speaking creatives. Learned a good deal about humility and working as a team. Primarily responsible for production work due to language barrier, but was tasked with creative lead on several projects, establishing look and feel for campaigns and assisting on photoshoots. Was glad to have a steady job while abroad.
Sectors served: Fashion, Trade, Entertainment and Display.
Duties: Graphic Design & Animation. Oversaw brand/content development and management of YourChannel™ an in-store POS television network featured at check-out in all Albertson’s™, Shoprite™, Pathmark™ and Jewel-Osco™ stores nationwide. Additionally, served as content developer and executor for similar networks nationwide in all Walmart™, Costco™ and Sam’s Club™ stores. Pitch to production responsibilities included: ideation, storyboarding, concept development, graphic design, video/audio editing and 2D animation for broadcast.
Worked in tandem with producers and VP of creative to bring spots to fruition.
Sectors served: Television, Retail, Entertainment, B2B, POS, POP, Financial, E-Commerce, Display, Event, Education, Enterprise and Digital.
Ask for references by emailing me here.
Salutatorian – BA – Graphic Design